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Dominic Mahony
Chair

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Dominic, a former modern pentathlete and double Olympian, won World and Olympic bronze in 1987 and 1988 respectively. He is a former National Modern Pentathlon Champion and British Épée Fencing Champion.

Having retired from competition Dominic became the first athlete representative on the UIPM Executive Board (modern pentathlete’s international governing body) and UIPM Technical Committee, also representing modern pentathlon on the British Olympic Association athletes committee, and co-authoring the report to the UK government that influenced the introduction of lottery funding for Olympic sport.

Dominic was a board member of Pentathlon GB between 1998 and 2017, before taking on the role of Vice President. He was also the GB team leader at five Olympic Games from 2000-2016 and was awarded an MBE for services to modern pentathlon in 2014.

Outside of sport, Dominic co-founded the people development consultancy Lane4, now part of EY.

Dr Rod Jaques
NED - Medicine

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Dr Rod Jaques OBE FFSEM (UK), Dipl Sports Med, FISM, DRCOG, MRCGP, was Director of Medical Services at the UK Sports Institute (then the English Institute of Sport).

Rod attended the Atlanta, Sydney, Athens, Beijing and London Olympics with Team GB, and the Kuala Lumpur and Manchester Commonwealth Games with the England team.

With his extensive medical experience and background, he is the BEAA Welfare and Safety Lead Director.

Based in the south west, Rod recently retired from his role at EIS and is now enjoying some much-deserved leisure time.

ASHA PHILIP
ATHLETE MEMBER

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Asha was appointed to the BEAA Board as an Athlete Member alongside Hollie Pearne-Webb in late 2021.

Sprinter Asha has medalled at Olympic, world, European and Commonwealth Games, most recently helping her team to 4x100m bronze in Tokyo.

She is one of Britain’s fastest ever sprinters, and has represented her country in both athletics and gymnastics.

Known for her explosive starts, she is the current 60m British record holder and nine-time British champion across both the 60m and 100m.

HOLLIE PEARNE-WEBB
ATHLETE MEMBER

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Hollie joined the Board as an Athlete Member in 2021, having previously been an Athlete Ambassador.

She captained Great Britain to women’s hockey bronze in Tokyo, and converted the winning penalty five years previously in Rio as the squad won historic gold with a shoot-out victory over the Netherlands.

In 2022, she added to her medal collection as England took gold at the Birmingham Commonwealth Games.

Peter Crowther
NED - Legal

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Peter is the Managing Partner of Winston & Strawn’s London and Brussels offices.

He has a broad-based advisory practice for clients with significant challenges. He has worked on many cartel cases and associated litigation, achieved complex merger clearances, and has particular experience in complex EU law and regulatory matters.

He has worked across a wide variety of industries including insurance, sports, broadcasting, telecommunications, healthcare, commodities trading, electronics and FMCG.

Jennifer Nel
NED - Finance

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Finance Director Jennifer joined the BEAA Board in October 2021.

As the Group Finance Director of Schoen Clinic UK – a specialist Orthopaedic and Mental Health provider – her portfolio includes finance, M&A, commercial, IMT, facilities management and procurement.

Originally from South Africa, Jennifer is a chartered accountant, a keen triathlete and treasurer of the Carers Network charity.

Milan Sud
NED - Commercial

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Milan joined the BEAA Board in early 2021, and shares responsibility for developing the BEAA’s commercial strategy with Simon Freedman.

Milan’s current role is Senior Manager for International Strategic Partnerships at Peloton, where he helped to oversee growth of the brand’s popularity in the UK. Before this, Milan held roles at AXA (Head of Innovation) and Barclays (Global Open Innovation Project Manager).

Away from work, Milan has devoted time to running a scheme enabling children to have a safe space to partake in sporting activities, and is a keen sportsman himself.

Simon Freedman
NED - Commercial

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Simon joined the BEAA Board in early 2021, and shares responsibility for developing the BEAA’s commercial strategy with Milan Sud.

In his current role as Strategy Director at CSM, Simon works across the agency’s business with one its largest global clients across a range of sports partnerships.

Previously, Simon has led brand teams for Coca-Cola, Lucozade and Science in Sport, and spent four years at the Football Association, where he led the group marketing function, seeking to grow the commercial success of the FA Cup and England teams, as well as boost participation at a grassroots level.

Most of Simon’s spare time outside work is either spent watching his daughter play hockey and netball, helping to manage his son’s football team or watching his beloved Leeds United.

Pranav Soneji
NED - Communications

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Pranav joined the BEAA Board as Communications Director in 2021.

He is the co-founder and director of LiveWire Sport, a content agency building brands and audiences for sports rights-holders on their owned and operated platforms, now part of Two Circles.

Anna Watkins
Chief Executive

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Anna joined the BEAA as CEO in June 2022, having previously held a Board position with the organisation.

Anna, whose illustrious rowing career saw her win London 2012 gold as well as claim two world championship titles, leads the organisation in maximising its current strategy in order to continue to evolve, respond effectively to athlete and system-wide demands, and ultimately deliver truly world-leading support to British athletes.

Following an international sporting career which spanned well over a decade Anna, who was awarded an MBE for services to rowing in 2013, moved into consultancy. She was a vice president at McKinsey’s advanced analytics arm, QuantumBlack, and has since worked as an independent consultant, undertaking work in areas including strategy, performance and wellbeing. In addition, she remained involved in sport following her retirement, as both an athlete mentor and coach.

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